Go North’s business is hyper growth - they make
brands, investments, and careers go north.
COLOR PALETTE
The Go North color palette is futuristic, energetic and
inspired from the Northern lights.
TYPOGRAPHY
VISUAL DESIGN SYSTEM
A design system that creates building blocks from the journey of a rocket.
A visual study of hyper-speed.
ICON SYSTEM
The icon system distinguishes itself from minimalist icons with its sci-fi inspired illustrative set.
GO GREEN
DIVERSITY, EQUALITY & INCLUSION
REMOTE WORKING CULTURE
GO NORTH MANTRAS
Go North’s ability to create value is based on five mantras. The words symbolise how Go North wants to be perceived both within the company and in their collaborations.
GO PEOPLE
GO GREEN
GO FAIR
GO SECURE
GO DATA
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